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The mascot “Penguin” is not fired!DONKI announced that they will continue to be with the penguin! [Update 6.39pm]

18/12/2022

Due to the strong opposition to the decision to replace the mascot “Donpen”, DONKI executives announced on their official Twitter account at 6:39pm this evening that they will not “fire” Donpen after a long discussion. It will continue to be the official mascot of DONKI!

Every time you go to DON DONKI, I believe many people will be brainwashed by the background music, right? In addition to the brainwashing theme song, the most unforgettable is of course the mascot “penguin”! But surprisingly, it seems that this penguin is going to be fired…?

Donki’s penguin “Donpen” is not only a spokesperson but also an official mascot, and its image is very popular. According to the official information, Donpen was born in Antarctica and grew up in Tokyo. He is 98cm in height, width, and weight, and his hobbies are diving, fishing, and Tik Tok.

Today, DONKI has dropped a shocker! Donpen” will be replaced by “Dojo-chan”, and a new commercial will be launched with Eita Nagayama and “Dojo-chan”. After the announcement, the news immediately exploded on the Internet, attracting the attention of a large number of netizens.

However, more than an hour after the news was made public, DONKI’s Twitter retweeted a message from President Naoki Yoshida, saying that he was not sure about the incident and needed to understand with the relevant departments. He then said that the company is currently holding an emergency meeting and the results are expected at 8pm local time tonight.

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