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Will TikTok Shop, an online shopping platform, be a strong competitor to Shopee in Malaysia?

12/03/2022

Will TikTok Shop, an online shopping platform, be a strong competitor to Shopee in Malaysia?

In our country, TikTok is becoming increasingly popular. TikTok is expected to debut the TikTok Shop function in Malaysia, allowing users to purchase items directly on the platform.

Merchants can publish product details directly on TikTok, and consumers can shop directly on TikTok without leaving the TikTok app, thanks to the TikTok Shop feature. The TikTok Shop, like Shopee, will offer a variety of specials and discounts.

All packages will be dispatched free of charge in the early days of the TikTok Shop’s launch, which means TikTok will cover the appropriate postage. Merchants have the option of shipping via TikTok or by Seller. Ship by TikTok will employ a TikTok partner’s courier service, whereas Ship by Seller allows the seller to choose which courier service to use.

The TikTok Shop’s capabilities will also be integrated with in-app search and the live broadcast page. During TikTok live broadcasts, merchants can also sell things together. In the TikTok Profile, the TikTok Shop button will appear.

TikTok Shop is expected to feature cash on delivery (COD), which can accommodate up to RM10,000 in purchases.

The TikTok Shop is a force to be reckoned with, and should not be taken lightly. In many foreign nations, TikTok Shop has a bigger sales volume than other online retail platforms.

For merchants interested in joining the TikTok Shop, registration is already open at https://seller-my.tiktok.com/account/welcome.

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