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Douyin (TikTok China) and TikTok’s revenue ranks first! Monthly revenue of $266 million!

11/03/2022

According to the February 2022 Global Top Mobile App Revenue List, Google One ranks second, generating nearly US$105 million in revenue (about RM440 million), an increase of 143.7% compared to the same period last year. Among them, 65.8% of the revenue came from the US market and 3.4% from the Japanese market. In addition, the first to fifth places in the top 5 are TikTok, Google One, YouTube, Disney+ and Tinder.

It is learned that Sensor Tower’s revenue estimates do not include in-app advertising, or revenue generated through third-party payment channels such as food ordering, online car-hailing, and online shopping; taxes and refunds are not reflected in the estimated data. Of course, this set of data does not include third-party Android markets in China and other regions.

In January 2022, the in-app purchase revenue of Douyin and the overseas version of TikTok in the global App Store and Google Play reached 266 million US dollars (about RM 1.113 billion), which was 2.1 times that of the same period last year, and ranked in the global mobile application (non-game) revenue list. champion! In addition, 36.5% of the revenue came from the China iOS version of Douyin, the US market contributed 21.4% of the revenue, ranking second; the German market contributed 3.6%, ranking third.

It is worth mentioning that according to the data of the Sensor Tower store intelligence platform, as of October 2021, the cumulative installations of Douyin and TikTok in the global App Store and Google Play have exceeded 3 billion!

There are more than 900 apps related to TikTok and Douyin, two-thirds of which were released after January 2020. It has to be said that today’s popular short video apps are being discovered. In 2020, there are about 400 apps related to TikTok and Douyin on the global App Store and Google Play, twice as many as in 2019! According to data analysis, in the first 10 months of 2021, only 200 new applications will be launched, which is equivalent to the scale of 2019 and should not be underestimated!

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